How to Create Winning Ads Without a Team, Copywriter, or Endless Testing

If you run Facebook or Instagram ads (or plan to), this is a must-watch.

In this replay, I break down exactly how you can create winning ads - without hiring a copywriter, without managing a big team, and without wasting weeks on endless testing.

This isn’t your typical scripted webinar. It’s me walking through everything live with two decades of hands-on experience from scaling multiple businesses.

Here’s what you’ll see inside:

✅ The reason most AI-generated ads flop (and how to fix it)

✅ The 8 core problems with how most people use AI for ad creation (and what to do instead)

✅ Why your creative is 70% of your ad results—and how to improve it without becoming a copywriter

✅ The exact method I use to go from generic ChatGPT output to high-converting ad copy (including my real prompts)

✅ A breakdown of different ad styles and how to get AI to write for each (testimonial, before/after, product-in-use, etc.)

✅ How I structure winning ad prompts to consistently beat out "big budget" competitors

✅ Why small businesses are now positioned to outsmart big brands using AI the right way

✅What I believe is the future of SaaS (hint: it’s no longer just about "using a tool")

BONUS: Prompt Document (Free Access)

At 1h 03m in the video, I share a document that includes all of the prompts I use myself to create high-performing ads. This alone is worth the watch, and yes - it's completely free to anyone who watches the replay.

About the Founders Pass Offer (Limited to 25 Spots 👉 Only 2 spots left)

During the session, I opened up a special Founders Pass offer to join the early access group for my new platform, Winning Ads.

This isn’t just another SaaS platform.

It’s a smarter, AI-powered system designed to help you generate actual winning ads with way less trial-and-error. Built to optimize for outcomes, not just outputs.

But there’s more: Founders also get access to Behind The Scenes - a 6-month journey where I document every decision, mistake, test, and pivot I make while building this company. From picking the idea to hiring my dev team to writing ad copy, you’ll see it all.

Think of it as getting to watch a business be built from scratch... in real time.

Founders Pass includes:

✅ 1-Year Full Access to Winning Ads

🛡️ 60-Day Money Back Guarantee Included

🎨 Generate up to 200* image ads per month using AI

🧑‍🤝‍🧑 Add team members as sub-accounts

🧠 1:1 Video Feedback from Wilco on your ads and funnel

🛠️ Priority Influence on product features

👕 Exclusive “The First 25 – Built Different” T-shirt

🔒 Lifetime price lock — pay $997 for year one, then just $99/month after.

🎥 Full access to "Behind the Scenes". Watch Wilco build this business from scratch with AI (every step, decision, and mistake included).

At the time of writing, there are still 8 Founders Pass spots left. Once we hit 25, the signup page closes automatically.

So if you’re even a little bit curious, watch the replay (or click the button to sign up directly). If the page still works, you're in time.